We involve customers in the design process in ways that actually work

“The only thing more expensive than writing software is writing bad software.” Alan Cooper, inventor of Visual Basic

UX design not only results in great products, it also reduces development costs. Spending time and money on developing features that no one needs is a massive waste. If you know what your users need, it’s easier to spend development budget in the right places.

What is user-centred design?
How we do usability testing